Identify the root cause of a problem. Logic: "If... then..." Application: Alex uses the CRT to map out why his division is losing money. He lists Undesirable Effects (UDEs) like "Sales are down" and "Customer loyalty is low" and traces them back to one core conflict.
. While its predecessor focuses on manufacturing and internal operations, this book shifts the focus toward high-level strategy, marketing, sales, and complex problem-solving using the Theory of Constraints (TOC) Plot Overview it-s not luck by eliyahu m goldratt pdf
