However, in the last few years, one track has risen above the noise to claim a sacred spot in playlists, wedding receptions, and haranas (serenades) across the globe: .
The core message is that love is a conscious, daily decision ("Pipiliin kong maging sayo") rather than just a fleeting emotion.
"Palagi" holds significant weight in Monterde's career as one of his first major after leaving his record label.
It won at the 9th Wish Music Awards and helped TJ become the first Filipino solo male artist to sell out three consecutive shows at the Smart Araneta Coliseum.