According to the latest Nielsen Gauge report released on April 20, 2026, viewership for library titles (shows that concluded their original run more than five years ago) has surpassed fresh original content by a margin of 12% across the top five U.S. streaming platforms (Netflix, Hulu, Disney+, Prime Video, and Max). This phenomenon, now formally dubbed the "Legacy Lift" by industry analysts, traces its direct origin to a single summer event nearly three years prior: the explosive arrival of Suits on Netflix in June 2023.
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